Alterna Reconstructing Bond Repair Shampoo

Introducing a powerful NEW generation of Bond Repair – Alterna Shampoo has been reimagined and reformulated for the ultimate hair recovery and defense system. The New Bond Repair products reflect Alterna’s Clean Philosophy with formulas crafted to eliminate harsh ingredients, and they are now packed in post-consumer recycled plastic, which is easier on the environment.

Alterna's exclusive Caviar Bond Enforcing Technology is used to repair and protect hair, reduce breakage by up to 99% and add strength. Now blended with sustainably sourced Maracuja Oil, known for being deeply nourishing for hair that needs to regain moisture, smoothness and shine.

Ingredients:

- Caviar Extraxt - Caviar is known to be one of nature’s richest sources of fatty acids and is used to restore moisture, elasticity, and shine to the hair while vitamins A, C, & D protect the hair from future damage. Caviar helps reverse the signs of aging and protect from future damage.
- Maracuja Oil - This sustainably and ethically sourced passion fruit, native to South America, is reputable for replenishing and restoring hair’s natural moisture. Maracuja oil is known for conditioning hair to enhance smoothness and is commonly used to reduce breakage and smooth split ends.